About
maxallure4_590f5f1f-17c8-440e-9378-8c414d44cd59.jpg
Maxallure Skateboards was created in 2018 in San Francisco, CA by Nick Lockman, Karl Watson, Deandre Thebpanya and Tafari Whitter.

The story of our founders brings us all the way back to 1987; when, at the young ages of 8 and 11,  Nick and Karl crossed paths and Karl was introduced to the "world of skateboarding". From that moment, their friendship inspired a number of good ideas that have resonated through the skate industry for decades. 

In a similar manner, after Karl gifted Tafari his first skateboard at age 3. Years later, Tafari in turn, introduced Deandre to "the world of skateboarding" This cycle continued even deeper when Karl and Jonathan Perez crossed paths and Perez was given his first "real skateboard". 

With all of this ingrained history, we decided to create a brand that offers the true freedom of expression that being a skateboarder possesses. We represent doing it your way, and when done your way, it is in fact, the best way.